market research

noun

: research into the size, location, and makeup of a product market
market researcher noun

Examples of market research in a Sentence

Recent Examples on the Web
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Liang Seng | Xinhua News Agency | Getty Images More than 60% of Canadians reported buying fewer American products when shopping either in store or online, according to a survey from market research firm Leger of more than 1,500 residents conducted between March 7 and March 10. Alex Harring, CNBC, 16 Mar. 2025 In October 2024, Beijing market research firm Fankink conducted a study among Gen Z consumers in Chinese cities across tiers to measure media consumption needs and habits. Patrick Brzeski, The Hollywood Reporter, 16 Mar. 2025 Nearly 150 such deals were canceled or ended and not renewed in 2023, the most recent year for which the information is available, the market research firm Validated Insights reported. Jon Marcus, NPR, 15 Mar. 2025 Conduct market research, test your idea, and build a customer base before making a full-time leap. Jasmine Browley, Essence, 26 Feb. 2025 See All Example Sentences for market research

Word History

First Known Use

1920, in the meaning defined above

Time Traveler
The first known use of market research was in 1920

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Cite this Entry

“Market research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/market%20research. Accessed 25 Mar. 2025.

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